A couple of weeks ago I decided that I'd join up with "Project Wonderful" to see if it would work for me. My intention was to run a few spots on this site for a while to see how it worked, and whether or not it was worth my time and real estate. I ran into a slight snag. It seems the Project Wonderful ads widget only seems to work when it's inserted into WordPress sidebar text widgets. When entered straight into the template it does some wacky stuff with php which leads it to not display the ads, something about stripping out line breaks or something... anyway I'm sure there's a fix for it, I'm just not smart enough to figure it out.
With that in mind, I decided I'd give it a shot on my Aussie Car News blog to see if it'd work over there. Took me about 2 minutes to create the widget and then I plugged it into the sidebar and I was away.
In case you don't know what Project Wonderful is about, here is a description of how their advertising sales model works:
Ads are sold through our innovative Infinite Auction model: you bid on an advertising slot, and for as long as you are the high bidder, your ad is displayed. You can bid whatever price you'd like for as long as you'd like: two days, a week, a year - it's your choice.All bids are in "cost per day" - you simply tell us how much you're willing to pay for a day's worth of advertising, and whenever you are the high bidder, your ad will be displayed! You're only charged for the time periods when your ad is shown. You can also set hard expense limits on your bids, so you'll never get charged more than you expect.
"Advertising is sold on the basis of time instead of clicks, which eliminates click fraud entirely."
source: project wonderful
I decided to set my opening bid starting price quite low, $0.10 per day for a 125 x 125 adspot. I'm not sure, but I'm guessing that 10 cents per day for an ad spot on any site is a fairly good rate. The whole thing is an interesting concept, so it'll be interesting to see how it pans out for me.
I've noticed a bit of competition for the top spot (top left corner), and pretty much no competition for anywhere else, so if you want a dirt cheap ad spot, take a look at my Aussie Car News blog, or order via Project Wonderful here.
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