Outdoor advertising that changes with the weather
For those of you that think advertising is an evil bad thing, I challenge you to cop an eyeful of this billboard ad and then tell me if your opinion has changed!
This one's simple, clever and border-line NSFW, but since it was an outdoor billboard I'm going to have to go ahead and say that it must be ok.
The top image is the billboard in perfectly dry conditions, the bottom image is the same billboard after a decent down pouring of rain.
That sort of thing would be make you even more upset about being in the middle of a drought!
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PLAYBOY STARS Zippo Lighter High Polish Chrome 24706 |  |
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US $34.95 | 15m |
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Playboy Ladies Girls Quartz Wrist Watch Gift A1 Red | |
0 Bid | US $.01 | 15m |
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Colorful Playboy Bunny Hoop Earrings Bling Bling | |
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US $4.50 | 16m |
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Tags: advertising, funny, NSFW, playboy
That sure is a method that I had not seen used before this example. Specific uses of regular occurrences in ways they hadn’t been used before appears to be the current trend.