Posts Tagged ‘Project Wonderful’

ProjectWonderful experiment conclusions

Wednesday, October 29th, 2008

I'm not sure that anyone out there actually cares, but a week ago I extended my ProjectWonderful experiment to try and figure out how to get the most out of my ad block and find the optimum pricing level. During the first week of the experiment I set the opening bid at $0.00 to see if that would encourage more, higher priced bidding. After a five day period the average bid rate per day over that time period was $0.13. Fairly disappointing.

So I decided to up the ante a bit and for the past week or so I've set the opening bid to $0.50. So what has been the average bid rate per day over the last five days? $0.33. Over that same period, the ad spot averaged 1,898 page views per day. Still, hardly impressive in dollar (or cent) terms.

I realise my experiment was hardly scientific, and is probably not even close to achieving 'statistical significance' but never the less, I think I'm able to draw a conclusion. What did I learn? Setting your ad block to open at $0.00 will only encourage a lot of low bidding. My recommendation is if you are wanting to earn from ProjectWonderful, find that minimum price point your happy with and set your opening bid to that.

Go predict how many copies of the Guns 'n' Roses album will be sold in the first week of release. It's the earth shattering question I've posed on Predictify.

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My little Project Wonderful experiment

Tuesday, October 14th, 2008

I've decided it's time for another experiment. I've been using Project Wonderful for a while. If you're not familiar with Project Wonderful, it is a program that is free, and lets you sell your own ad spots, kind of like PerformancingAds, however Project Wonderful uses an auction based model.

Currently I have 4 125x125 ad blocks available on this site. The top one, has been set at $0.60 minimum bid per day. It gets picked up now and then, but is rarely taken day after day. This is disappointing. In the past five days, the average daily bid has been a lowly $0.22.

With that in mind, I've decided to drop the minimum bid to $0.00 for five days to see how that goes. So for the next five days, the minimum bid for the top spot on the right will be set at $0.00 per day. If you want to place a bid on the spot, visit the Project Wonderful bidding page here.

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